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Create

Marketing and communication strategy

we help you better understand your customers: how to speak to them et make them understand the benefits of your innovation.
What are their problems and preoccupations? What influences them? Where can you find them?
What words would they use and might resonate?

How we work

Cimeteries are full of good products that did not find their market.Les cimetières sont remplis de bons produits qui n’ont pas trouvé leur marché.

Together, we aim at:

identifying your product’s target personas
understanding what is the job to be done that you are trying to solve
designing your go-to-market strategy
defining how you address each of your targets

We study your existing content and channels, and conduct several workshops with your team.

Our deliverables

Your personas and the expected job to be done
Your go to market strategy
Your communication strategy
The writing or proofreading of certain value-added contents

Why 15marches ?

A deep understanding of innovation marketing
A recognized quality of writing
Mastery of innovative communication and marketing practices

I want to meet you

Our references

15marches has helped us structure our relationships with our community of entrepreneurs by developing a platform of content and services.

Daniel GergèsManaging DirectorLe Poool / La French Tech Rennes - St Malo

Positioning, strategy and go-to-market of a decision support solution for public transport

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