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Mot clé salesforce

Startups : comment franchir le gouffre ?

Deuxième article sur le marketing de l’innovation.
Dans un premier article, nous avons étudié en détail comment lancer un produit innovant et séduire les early adopters. Nous allons maintenant attaquer le coeur de la stratégie marketing : comment conquérir le marché des entreprises établies, le plus important et le plus rentable pour votre entreprise ?

Déc 16

Business

Demain community manager sera le job le mieux payé de votre entreprise

Une communauté peut faire ou défaire une marque. Devenir un actif de votre entreprise ou son pire ennemi. Porter sa croissance jusqu’au ciel ou la détruire. La révéler et la fédérer devraient être des activités stratégiques de votre entreprise. Voici pourquoi.

Nov 14