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Conseil

Business design

Décrypter les ruptures à l'oeuvre pour en tirer parti

Comprendre les attentes du marché et la valeur que l'on peut lui apporter

Conquérir ses premiers utilisateurs

Définir un chemin clair pour passer à l'échelle

La démarche

Notre démarche vise à :

identifier la valeur ajoutée de votre produit pour le marché
designer un modèle économique durable
concevoir une stratégie de conquête

Nous avons accompagné des dizaines d’entreprises innovantes et startups dans leurs démarches d’investigation, de déploiement et de croissance

Les livrables

Le job to be done de votre produit/service
Des scénarios de modèles économiques
Un chemin critique du produit au marché

Pourquoi choisir 15marches ?

Une connaissance élargie des nouveaux business et des stratégies de conquête
Une expérience dans la création de nouvelles activités et nouveaux modèles économiques
Une capacité à aligner les équipes et développer une culture de l'innovation

Nos références

L'accompagnement de 15marches m'a permis d'investiguer, concevoir, développer et déployer un produit en moins d'un an. Leurs apports méthodologiques et leur regard systémique m'ont permis de faire le pas de côté nécessaire par rapport à ma culture administrative pour avancer dans ce projet et lui donner de l'impact.

Mathieu FERNANDEZintrapreneur, Ministère de la Transition Écologique
Noémie et Stéphane, un binôme inspirant et pragmatique qui a aidé nos start-up à viser plus haut. Leur démarche innovante repose sur l’alliance de la tactique et du design pour trouver sa « plage de débarquement » c’est-à-dire son marché global, et concevoir son « produit entier » en pensant toutes les dimensions de la solution

Vanessa ChocteauFrench IoT, Docaposte

Coacher une startup d'État de l'idée au marché - Beta Gouv - Fabrique Numérique du Ministère de la Transition Écologique
Accompagner chaque année les startups de la promotion French IoT - Docaposte
Valoriser les données agrobiologiques et favoriser l'adoption d'une solution numérique - Gaïago leader de la revitalisation des sols et des agrosystèmes
Trouver la bonne adéquation produit/marché pour un nouveau service - ID4Mobility pôle de compétitivité du futur de la mobilité

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