Futurs et prospective
Dans un monde en profonde redéfinition, il est souvent difficile de prendre du recul et décrypter ce qui est en train de changer autour de nous. Se projeter individuellement et collectivement devient de plus en plus compliqué.
Pourtant, le futur peut être un espace de conversation, fondateur d'une vision partagée. Embarquez avec nous dans un voyage dans les futurs.
Décrypter et imaginer demain
Cette offre s’adresse aux “stratèges”, chargés de définir la vision et d’aligner les équipes sur cette vision du futur :
- des directions de l’innovation, du marketing ou de la stratégie qui veulent rentrer le futur dans la conversation stratégique
- des équipes en veille et prospective qui veulent passer de l’analyse des futurs à la création d’une conversation dans leur organisation
Pour ce faire, nous mobilisons trois grands savoir-faire :
-> Proposer de nouvelles grilles de lecture grâce à notre veille intensive, à la recherche des signaux faibles et des angles morts en lien avec votre secteur
-> Inspirer de nouvelles manières d’envisager demain grâce à la prospective créative (fictions, artefacts visuels,…)
-> Faciliter la conversation sur les futurs possibles au sein de votre organisation par des ateliers
Nos formats
-> Les ateliers prospectifs 2030 : “le futur de [votre business – votre métier] »
-> Des cahiers de tendances
-> Des conférences
-> Des cycles de veille sur mesure avec des newsletters de récits du futur
Pourquoi choisir 15marches ?
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Une approche créative de la prospective pour rendre accessible à toutes et tous la conversation sur les futurs
Nos références
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Conception et animation d'un atelier Vision 2030 "Les futurs du parcours collaborateurs" pour une équipe RH : conférence et jeux d'immersion dans les futurs possibles
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Réalisation de cahiers de tendances :"Les métiers de demain" et "L'excellence de service demain" illustrés de métiers du futur sous forme de fiches de postes et de services de demain
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Co-conception et co-animation d'un séminaire d'équipe "Futurs du travail", puis d'un cycle de contenus inspirants et de veille
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Conception et animation d'un séminaire de direction "Les futurs du froid" : une conférence, des artefacts des futurs possibles et facilitation d'une conversation stratégique
